Magnus Brehmer

Thinking like a Marketer

He is a specialist in Business Planning, Market Strategy and Brand Management.

Magnus is a Swedish born Market Economist based in Copenhagen, Denmark. He has 25 years experience in various executive and consultative roles, including training of Boards and Top-Management Teams for multinational companies such as: IKEA, Unilever, IBM, Kraft General Foods, Coca Cola, BMW, and others.

Among previous employers are for example the global agency Ogilvy Group, Inter IKEA Group and Dairy Farm Group. Magnus has lived in Sweden, Taiwan, Belgium, Denmark, Hong Kong and has worked globally covering all continents.

Magnus Brehmer is also a frequently requested speaker at Universities, Chambers of Commerce, Trade Councils and various forums worldwide, in smaller boardroom meetings as well as at larger kick-off forums with hundreds or even thousands of participants. For example at Vodafone Brand Academy in Dublin 2010, for the IKEA Global Supplier Conference in Älmhult 2011, for Dairy Farm Group in ten Asian markets 2013-2015, for the listed conglomerate Jardine Group in Hong Kong 2015, for MEGA Malls and IKEA Shopping Centres in Russia in 2016, for the Innovation Center of SONY in 2017 and for WRC World Retail Congress in Madrid in 2018.

Some of the references:

"Extremely inspiring! Fantastic presentation and delivery, most enjoyable and insightful. Without a doubt one of the most entertaining and memorable presentations we have ever seen". - Joely, David and Chris for VODAFONE BRAND ACADEMY – DUBLIN.

"Thank you very much for a stimulating and thought provoking session. I received some very positive feedback, with the message about needing to be a marketer getting through to most of them loud and clear". - DR. Ritchie Bent JARDINE MATHESON GROUP – HONG KONG.

"Amazing marketing experience, strategic vision and strong sales & communication skills... Magnus is exceptional at seeing what your business needs and taking it to the next level". - Nicholas Bouny APPLE RETAIL – FRANCE.

"Thank you VERY MUCH for a highly inspiring and dynamic presentation. It was a pleasure to have such a passionate speaker during the program’s kick-off event. All of the participants definitely got a lot of insights regarding the future for shopping malls, based upon the changing consumer behaviour and their preferences. We got a lot of good feedback from participants, who all referred to you at the local team meetings afterwards". - Marina Danilova MEGA MALLS / IKEA SHOPPING CENTRES – RUSSIA.

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